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META tags are special tags included at the top a HTML page. Their purpose will be provide extra information on the web internet site. The most influential tags for search engine results position are the Keywords tag and the Description marking.

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Keyword position. You'd want to include your chosen keywords within your web pages as almost as much as possible. Content would really be the number somewhere they in order to be located. strike at least a 2% keyword density level cons page, that is, seo specialist definitely 2 mentions of the keywords for every 100 words of written. Also, google seo include your keywords in your internet pages' Meta tags whenever possibly. If you're using images, try incorporate ALT tags that contain your keyword. Your page titles should also provide the keywords with them.

So, the thing that was I in order to complete? All those potentially hard-to-get SERPS were gonna be waste as when people didn't know the result they expected once they clicked through, just my 404 page (polite though it was) simply went in other regions.